One area of marketing that is important is meeting people where they are at. Nowadays most people are on some form of social media and if these channels are not part of your marketing funnel, you’re probably missing out. The…
A good thing to think about when you’re thinking about your website is the site architecture. This ties into our previous posts’ 3 Key Pieces to Understand About Websites and Goals! So what exactly is website architecture? It’s the blueprint…
I know it says goals but it should really say goal, without the “s” at the end. Why? Because your website should have one primary goal. The goal is the reason behind your website’s existence. Don’t get me wrong, your…